Rei Inamoto


With over 25 years across the US, Europe, and Asia, Rei is an experienced marketing and creative leader. He is the founding partner of I&CO, a global innovation firm based in NY and Tokyo.

Before starting I&CO, he spent over a decade at AKQA, a WPP-owned digital marketing network, working with clients such as Nike, Microsoft, Audi, Google, JP Morgan Chase, among others. As Chief Creative Officer, Rei led digital transformation, strategy and executions for AKQA’s clients. He also helped the agency grow tenfold and receive five Agency of the Year accolades during his tenure.

Prior to AKQA, he spent over five years at R/GA, an IPG-owned digital marketing agency. His main client was Nike, and he helped the brand become an exceptional digital marketer.
At I&CO, Rei leads the vision for the firm. Fast Company named I&CO one of the Most Innovative Companies. He’s been named in “Creativity 50,” “the Top 25 Most Creative People in Advertising,” among other recognitions.

He resides in New York City with his family.

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    Broadening Horizons: The 2023 AICP Awards Curators in Conversation

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