AICP Show, The Art & Technique of the Commercial

View the 2023 AICP Show Winners

The AICP Show, The Art & Technique of the Commercial, is more than just an awards show judging the best work of the year. It's an ongoing archival project with cultural and artistic significance. The Show is judged by over 400 advertising and production professionals, and is assembled by a curatorial panel of prominent industry leaders.

The AICP Show: The Art and Technique of the Commercial, the AICP Next Awards, and the AICP Post Awards are preserved in The Museum of Modern Art’s Department of Film’s state of the art archives for future generations to study, and are available for use or exhibition by the museum’s curators. All individual works and each year’s shows in their entirety can be viewed exclusively at, the AICP Awards Archive website.

The AICP Show honors the craft of the commercial, recognizing every aspect of commercial-making.  International entries are eligible in all categories. The AICP Show honors the best work in the following categories:


View the AICP Awards Archive