Brian Coate
Brian Coate
Meta
Executive Producer
2024 AICP Next Awards Innovation Jury President
Brian Coate is a brand production leader with a keen eye on craft, inclusivity and process for premium creative execution. In his current role with Meta Reality Labs, he draws on his agency production foundations to manage global marketing programs supporting the company's priority hardware and software products like Quest and Ray-Ban Meta Smartglasses, with creative agency partners as well as internal Creative X teams. Prior to going brand-side, Brian's tenure at Goodby, Silversten & Partners and Heat had him and his team producing award-winning content for a wide range of brands including Electronic Arts, Hewlett-Packard, Sprint, Adobe, and Comcast. Outside of work, Brian is a culture vulture, taking in all forms of music, film, art and food, and whatever his teenage daughter is in to.