James Razzall
James Razzall
Framestore
President, Advertising North America
2025 AICP Post Awards Chairperson
James Razzall is a seasoned creative leader with over 20 years of experience driving innovation and growth at multi-Academy Award-winning creative studio, Framestore.
Razzall has been instrumental in its global expansion and a key figure in the company's evolution, contributing to its acclaimed work and cementing its reputation as a multidisciplinary powerhouse.
Razzall played an instrumental role in founding Framestore's first US office in New York in 2004 and later moved to Los Angeles in 2013, where he spearheaded the company's growth on the West Coast. Under his leadership, Framestore's LA office grew significantly, delivering groundbreaking projects across the company's wide range of disciplines, including visual effects, Framestore Pictures, Digital Signage, Attractions, and Immersive Entertainment. His work has solidified Framestore's position as a leader in the US advertising market, ensuring the same high-quality service and creativity across the company's global network.
In addition to his role at Framestore, Razzall is an active member of the advertising community, currently serving on the West Coast board of AICP. His profound expertise in creative production and his strategic vision continue to shape the future of advertising and entertainment.